April 7, 2022 Today, Mary Anne Keegan, BillGO’s Chief Marketing Officer, was named one of the most influential marketers in the fintech industry.
Keegan was included on The Fintech Marketing Hub’s newly-released list of The Top 30 Most Influential Fintech Marketers — an annual list that features prominent fintech marketing execs working on behalf of some of the world’s top fintech brands. In addition to Keegan, executives from fintechs such as Monzo, Coinbase, Intuit, eToro, Mastercard, Tink and Square made the roster.
Mary Anne Keegan joined BillGO in 2020 after helming marketing teams at Xerox, First Data, Early Warning (Zelle) and BillGuard. Upon joining BillGO, she immediately took on the task of transforming the BillGO brand, which included relaunching the BillGO website, which earned an Honoree designation in the last year’s Webby Awards. Keegan also spearheaded the 2020 launch of BillGO’s award-winning Bill Pay Relief Hub, a website listing hundreds of business and financial institutions offering cash-strapped consumers payment relief options.
Keegan and the other 29 honorees were selected based on the extent of their influence and achievements in the fintech space during the past year as determined by a panel of judges selected by the Fintech Marketing Hub. The panel includes previous finalists as well as other recognized fintech marketing experts.
The Top 30 Most Influential Fintech Marketers, now in its 2nd edition, shines a spotlight on 30 of the most prominent and inspiring fintech marketers out there with the goal being to increase awareness about the role of marketing in the fast-growing fintech sector and encourage more young and talented marketers to enter the space.
You can see the complete list here.
About the Fintech Marketing Hub:
The Fintech Marketing Hub is the first online community platform exclusively dedicated to the world of fintech marketing. Launched in 2020, the community has grown to more than 2,500 members from leading fintech brands like Revolut, Monzo, Wise, eToro and more. As the fintech industry continues to grow, the Fintech Marketing Hub aims to serve as a collaboration platform where fintech marketers of all experience levels can connect and exchange opinions, ideas and expertise, and provide a one-stop resource for the latest marketing trends and insights in the world of fintech. As part of its efforts to support the community, the hub has launched a series of initiatives like The Top 30 Most Influential Fintech Marketers Annual List, The Market Like a Fintech Podcast and The Fintech Marketing Slack Group.